The 17 Best Shampoos for Curly Hair in 2024
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Our experts in the Good Housekeeping Institute Beauty, Health & Sustainability Lab have tested countless shampoos across all price points, so I tapped them for their top-tested picks and expertise. I also reached out to curly hair experts for their recommendations and additional insights, including Taylor and trichologist Bridgette Hill. In February, she announced the line, Cécred, a collection of eight hair-care products that use luxury ingredients and encourage a ritualistic practice to achieve healthy hair.
The 17 best shampoos for curly hair in 2024
And as it turns out, this is a top favorite of board-certified dermatologists, too. That's because it replenishes the scalp's moisture, nutrients, and skin barrier all at once. Taraji P. Henson’s hair line is all about promoting a healthy scalp, which is exactly what this honey, aloe, and willow bark extract-rich shampoo provides. The oil-absorbing pink clay and detoxifying charcoal powder in this gel formula allows for the removal of dirt and buildup without stripping the hair of essential natural oils.
John Frieda Frizz Ease Dream Curls Shampoo and Conditioner
The creamy formula cleanses super gently, and it contains hydrating ingredients (manuka honey and ceramides) to keep your curls in tip-top shape. “Avoid using products that use sulfates or parabens, especially for type 4 hair,” Taylor warns. We often think of shampoos as drying and stripping, therefore leading to more frizz. But there are plenty of hydrating cleansers on the market that both combat the fuzz and hydrate hair. “Frizz is best alleviated by the use of moisturizing products like shea butter, murumuru butter, and thicker oils like baobab seed oil.
Pattern Beauty Hydration Shampoo
If you’re new to solid shampoo and looking to try it out, we spoke to experts about the benefits of a shampoo bar and how to shop for the best one for your hair. We also compiled a few expert-recommended options to consider, as well as NBC Select staff favorites. Though almost all styling tools are discouraged, there are still a few things you can have in your haircare arsenal to groom your curls. Here are a few Curly Girl Method-approved styling tools to keep in the bathroom.
The lightweight formula goes on almost like a curl cream, spreading easily along the scalp and strands without working into a lather. A trio of minty essential oils — wintergreen, spearmint, and peppermint — create a cooling sensation. "To avoid weighted, limp curls on lower curl patterns from wavy to curly (2A-3A), formulas containing hydrous ingredients such as coconut water and green tea are best," says James.
This should ensure the oils and butters in your hair products do not build up and drag your curls down, making your locks look limp and lacklustre. If you're sporty, or simply too busy for frequent shampooing, try co-washing in-between full washes to freshen up your mane. Pay attention to what type of surfactants (cleansing agents) are in your shampoo, which can be found in the first four to five ingredients on the label. If you need a handy-dandy list of good vs. "bad" surfactants to crosscheck your shampoos against, I personally use this cleaners list by Curlsbot. Shampoo gets a bad rap for stripping your hair and making your curls look poofy and dry. But you can mitigate some of that moisture loss by massaging in this pre-poo treatment from Pattern Beauty.
The 20 Best Curly Hair Products of 2024 - InStyle
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She’s an expert at testing products and is always on the hunt for the best tinted moisturizer. Sienna Naturals products are all vegan and synthetic-fragrance free, which is especially helpful if you have sensitive skin. While it’s a bit of a splurge, we appreciate that anyone on the fence can try out the travel-size option for less than $10 — and trust us, you’ll be hooked. Size is the best investment, as it boasts nearly double the amount of the product as the 8.4-oz.
Lush Honey I Washed My Hair Shampoo Bar
This sulfate-free formula gently cleanses while tomato fruit ferment (which converts into the amino acid cysteine) seals the hair cuticle to ensure it dries consistently—the secret to maintaining a uniform curl shape. But to the point of volume, it's the addition of hydrating shea butter and avocado oil that increases fullness and body without weighing the hair down. (Because, although curly hair can often look big, it can also easily go limp and fall flat.) We especially love it for our fine-haired friends, but note that you may need a deep conditioner if you're prone to dry hair. "Curly hair is more prone to breakage because of its shape and structure," says Hill. "There is a lack of strength and elasticity, making the overall hair fiber of curly hair more fragile." As a result, it's so important for curly hair shampoos to be super gentle and moisturizing.
Best for Shine
For those simply in need of a deep clean, rest assured that you’ll be wowed by this gentle yet effective formula, which leaves hair feeling extra soft thanks to baobab oil. Plus, as our tester noted, the bottle dispenses the perfect amount of product with each pump — and we love the minty scent. Our tester uses a variety of styling products including a curl cream, mousse, gel, and serum, and the lightweight formula of this shampoo left her hair feeling clean and soft without ever drying it out. While the cleansing formula works wonders for tackling buildup, we wish that it was a bit more nourishing — our tester found that her hair wasn’t noticeably any shinier or less frizzy at the end of the testing period.
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Prior to joining the company, she worked within the global technical team at the Estee Lauder Companies for over six years, collaborating with the chemists and engineers to launch luxury beauty products at scale and to quality. She has also worked as a formulation scientist within the pharmaceutical industry and takes this evidence based approach into all her product testing. It was easy to lather up, helping to soften hair, without being heavy or too thick. The texture was a little divisive, however, as some said it was so gel-like that it kept sliding off their hand during application, but they enjoyed the super clean feeling it gave them.
"I love the gentleness and how the shampoo brings the hair to life with vibrancy and shine," says Felicia Leatherwood, a celebrity stylist and natural hair expert. "I also love that the shampoo is clarifying but still moisturizing, which means your hair gets clean without getting stripped." Florence is our Senior Beauty Writer, specialising in expert-tested beauty and grooming reviews — from toothbrushes to the latest skincare launches. She’s committed to sharing recommendations for products that truly work and make people feel confident and healthy. Prior to this she was at Tropic Skincare, where she worked closely with biochemists in the lab, delving into the functions of each fresh, natural ingredient and conveying its efficacy to her audience in easy-to-digest terms.
VO5® stands for 5 Vitamin Oils (Sunflower Seed Oil, Mango Seed Oil, Sweet Almond Oil, Rosemary Leaf Oil, Chamomile Flower Oil) and was originally used to off-set the harsh conditions of Hollywood sound stages. VO5® was purchased by Leonard Lavin in 1955, and moved to Chicago where it was expanded into a full range of haircare products. Alberto VO5's unique formula blended with the Power of Five vitamins and proteins provide beautiful, soft, and shiny hair.
"It softens and defines curls in just one step—pretty revolutionary for someone who typically uses a slew of other curl-defining products as well," says senior social media editor Star Donaldson. For example, Heim explains that certain shampoos can strip your hair of natural oils, which triggers the conditioner “to work overtime” and consequently not perform well, which can leave you disappointed with your results. On the other hand, if your shampoo is too gentle on your hair, the greasy look won’t wash out, and “you’ll have to start all over again after all that effort,” Heim cautions.
Panellists said it left their curls in good condition and they enjoyed the pleasant smell and texture. Regardless of your curly hair type, remember to blot and gently squeeze out any excess water using a gentle microfibre towel – this will help your hair dry faster and minimise frizz. If you must use a hair dryer, use a diffuser to dry curls evenly and leave the more fragile ends to air dry. Dryness is a common problem for those with tight curls, as the natural oil secreted by your scalp (known as sebum) struggles to travel through them.
Opting for a sulfate-free shampoo is a small change that “makes a huge difference in the overall health of your hair,” says Monroe. “Most shampoos on the market contain sulfates, which are cheap for companies to manufacture but cause chaos on the hair,” she explains. Our tester was ultimately blown away by how much of an impact the shampoo had on her curl definition, explaining that while she used to think conditioner played the primary role in what her hair looked like, this shampoo changed her mind. We only wish the standard size was larger — given our impressive results, we’d rather spring for the value size.
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